From Thursday to Saturday, the NFL Draft is taking place in Las Vegas. With these picks come eternal hope, for teams and their fans alike, that the players selected can be a part of building something special. Entering the draft, eight squads didn’t have a pick in the first round. One of those teams come in the form of the newly-crowned Super Bowl champion Los Angeles Rams, who have famously put a value on veterans over draft picks in their pursuit of championships. It a high-risk, high reward strategy, and even if the reward is a title or two, the result of future futility is almost certain.
We all know Rams general manager Les Snead is known for saying “F*** Them Picks,” even wearing a t-shirt with the phrase on it during the team’s championship parade. When it comes to a winning window, there’s no telling how long that could last. Since the New England Patriots went back-to-back in the 2003 and 2004 seasons, there hasn’t been a repeat champion. So the question a squad’s front office has to answer is how to go about building a team that can compete for titles. Is it being patient to build through the draft and develop young players, or is stacking the team with established veterans to enhance the all-in, win now mentality? For L.A., the answer was clearly the latter.
So the frenzy of trading the draft picks began, and the Rams turned to free agency to fill the rest of the holes on the roster. The main chess piece was quarterback Matthew Stafford, who the team sent previous starter Jared Goff, two first-round picks and a third-rounder to the Detroit Lions to receive before last season. It took a couple more first-rounders and a fourth-round pick to get cornerback Jalen Ramsey from the Jacksonville Jaguars in 2019. Wanna get linebacker Von Miller (now with the Buffalo Bills) from the Denver Broncos? L.A. said here’s a second and third-round pick in return. Looking for a wide receiver to complement Cooper Kupp? Let’s sign Odell Beckham Jr. While trading all of these picks seem a little insane, one can respect a team going for it when the opportunity presents itself.
Let’s not forget the Rams played in the Super Bowl at the end of the 2018 season, losing to the Patriots 13-3. Getting that close to the title can definitely drive motivation to get back and finish the job. Seeing what the Tampa Bay Buccaneers did in winning a Super Bowl in their home stadium, combined with knowing this past title game was in SoFi Stadium, only added to the fire. All of this equaled L.A.’s willingness to sacrifice the future for a potentially-brighter present, and with Snead and head coach Sean McVay on the same page, “F*** Them Picks” became one of the most famous memes out there.
If a win-now strategy pays off, fans and media will say it’s all worth it to win a championship, especially when celebrations are happening at the time. If that’s the case, there shouldn’t be any complaints when their squad has no future to build upon because of the lack of draft picks. The purgatory is probably coming for the Rams, and with the world living in the moment more than ever, those same fans who said the title was worth it will be the ones calling out the future being in peril. With that said, there are multiple ways to put a team together to win. L.A. found one that worked for them, but by no means should it be a model to copy. Therefore, the standard is not the standard in this case. There is still a lot of value in the draft, and over time, the Rams will see that also.
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